Rebtel Partners with easyGroup to Offer Mobile VoIP Services to UK Consumers
London – June 12, 2008 – Rebtel, the people’s global communications company, today announced a brand licensing agreement with easyGroup that will allow Rebtel to increase its presence in the UK and reach new markets for its mobile VoIP services.
easyGroup is the business of easyJet founder and serial entrepreneur Sir Stelios Haji-Ioannou.
Under the agreement, Rebtel-powered services for making low cost international phone calls from any mobile phone, over any UK network, will be sold and marketed on easyGroup’s www.easyMobile.com web site.
Rebtel’s mobile VoIP services offered by easyMobile will be compatible with any mobile phone without modification, is quick to set-up, and work with consumers’ existing contracts with their UK operators.
Terms of the brand license agreement between easyGroup and Rebtel were not disclosed.
“Making international calls using traditional mobile phone operators is no longer the most cost effective and efficient way of staying in touch,” said Anthony Robb-John, Managing Director of easyGroup IP. “Mobile VoIP works and is easy to use. There is a big market for this kind of service to and from the UK.”
There are at least 5.5million British-born people living abroad, and more than 1million non-British EU citizens living in the UK. In London alone, one in three people were born abroad, and at least another 10,000 foreign-born citizens are settling in London each month.
“Sir Stelios and easyGroup are our kind of partners,” said Hjalmar Winbladh, co-founder and CEO of Rebtel, based in Stockholm, Sweden. “They want to make a difference in people’s lives. They offer services for the many, not the few. They take on the big boys in the market and treasure relentless innovation. And most importantly they’re open and honest. Those are all values that Rebtel was built on.”
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